The capitalist pig consumer in me loves clever commercials. Anything witty, satirical, or makes fun of those that deserve, well, to be made fun off, and it takes more than a scantily clad woman with a nice rack, although that doesn’t hurt. If I’m visibly out loud laughing or on the flip side getting my heart strings pulled, I’m more apt to pay attention and take their product seriously.
The bigs of showcasing new commercials is the Superbowl (which reminds me, this fricking NLF lock out better end damn quick or I’m going postal), and what stole the show last time was this VW ad:
Solid gold, it blew everything else up like a death star zapping Alderaan.
Fast forward several months to this new Greenpeace ad, see something similar?
Those AGW weenies, can’t leave well enough alone, good plug for VW though. I hope George Lucas sues the crap out of them. You would think Greenpeace would find easier targets over at Hummer or even GM, they make those massive boat size SUVS. VW makes small cars, you know, gas efficient vehicles. Greenpeace masquerades as the Rebel Alliance (don’t they have some fishing boat to harass?) but this ad does not move me or cause me to shun VW in any way. Yes, they are late to the party wrt electric and hybrid vehicles, but their stuff is popular in America, and you know that those elitists in Manhattan, San Francisco and Boston are slurping up Jetta’s with the rest of us.
Some PSA’s work. This PETA PSA ran about a year ago, not bad, I liked watching the ad with a plate of ribs in front of me.
My all time favorite PSA is a seat belt ad, tell me this does not punch you right in the mouth with it’s simplicity and effectiveness, if you have anything (or anyone) to live for, buckle up, enough said.